Regional supermarket chain Nakumatt Holdings has launched an early Christmas prize galore customer reward program as the festive season kicks in. The reward program dubbed “Become a Millionaire with Nakumatt” will run through the forthcoming Christmas and New Year festivities with customers standing a chance to win a KES 1 million grand prize.
Alongside the customer reward program, Nakumatt says it will be undertaking various social responsibility initiatives anchored on its Think Green; Go Blue campaign geared at imploring all customers to consider allowing their shopping to be packed in reusable bags, used cartons and bales instead of plastic paper bags.
Nakumatt is also collaborating with Dial a Delivery and Wanadamu to mobilise thanksgiving gifts in aid of the pediatric ward at Kenyatta National Hospital throughout this festive season.
Speaking during the launch of the Nakumatt Millionaire campaign, Nakumatt Holdings Regional Operations and Strategy Director Thiagarajan Ramamurthy disclosed that the KES 25million customer reward program would feature 1001 winners.
Nakumatt shoppers at all its 30 branches in Kenya will comprise the 998 winners who stand a chance to win shopping vouchers starting from KES 5,000 to KES 100,000 alongside the two grand prize winners who stand a chance to win KES 500,000 and KES 1 million.
The campaign, Ramamurthy says, will also be complemented by various prizes donated by Nakumatt’s suppliers and associates across all 30 branches in Kenya besides collecting gifts for the young patients at Kenyatta National Hospital and raising awareness on the need to reuse shopping bags.
To stand a chance to win, Nakumatt Customers will need to spend KES 1500 worth of shopping to receive a single entry coupon. Nakumatt will progressively pick the winners in six weekly draws ahead of the main grand draw scheduled for early January 2013.